Google AdWords: Added WBRAID and GBRAID ID Support

Connectuate has introduced support for WBRAID and GBRAID identifiers to enhance conversion tracking, especially on Apple devices where traditional methods face limitations. These identifiers allow advertisers to attribute conversions more accurately, even when standard tracking is restricted.

This update is particularly beneficial for iPhone users, who often utilize WBRAID instead of GCLID for tracking purposes. By incorporating WBRAID and GBRAID, advertisers can achieve more precise tracking and reporting, leading to improved campaign performance and better return on investment.

This advancement underscores Connectuate's commitment to adapting to evolving privacy standards and device-specific tracking challenges.